In this article we’ll be discussing the process of researching products and services that can be used as reviews within the posted content on your website. There is an awesome opportunity residing in every niche and product reviews are a critical component to any successful authority website on the internet.
Let’s have a look at these topics:
Introduction to Product Reviews
Products and Services can lead to great opportunity
The Top Platforms to use for product research
Building product keyword lists
Introduction to product reviews
Marketers create several types of product reviews:
Single product review – ex: Mr Coffee 12 Cup Coffee Maker
multiple product review – ex: Best 12 Cup Coffee Makers
Product vs product review- ex: Mr Coffee vs Keurig 12 Cup Coffee Makers
There are other ways to review products, some other product review types are:
Video – display product and how to use
Unboxing from delivery
Negative review warning viewers and offering a better choice
What can be included in our review:
Pros and Cons
Guarantee – yes/no
These can be displayed somewhere on the review page.
The reviewing products and services process is all to inform your readers so that they can make an educated purchasing decision, and help them make the best choice for their situation. The viewer has come to your website by choosing our link from the search engine result pages (serp’s).
The first thing they see upon entering your site is the link page that they clicked on. We should come across, or appear to them as professional business people who care about them so they can feel comfortable and trust us as niche authorities.